Anthony Kennada : Founder & CEO at AudiencePlus

Join Ferdi Roberts, CEO and founder of Asset Class, as he delves into the inspiring journey of Anthony Kennada, co-founder and CEO of Audience Plus. Discover the genesis of Audience Plus, the market shifts driving the concept of owned media, and Anthony’s transition from CMO to CEO.

Key Topics

• The founding story of Audience Plus

• Market shifts towards owned media

• Anthony’s career journey from CMO to CEO

• Challenges and insights in building a startup

• The importance of building a strong company culture

What You’ll Learn

• How Anthony Kennada navigated his career from enterprise software to founding Audience Plus

• The concept of owned media and its impact on B2B marketing

• Insights into the challenges and rewards of being a founder CEO

• The role of company culture in startup success

• Strategies for building and scaling a tech company